The problem with all the business/culture books is that they are time sensitive.
Long tail was a good book but if you read it five years after it was written (like I did) then most of the ideas are common knowledge.
Yes, the long tail is changing the face of commerce. I get it. It’s neat but at this point, not revolutionary.
And the book was too long. Probably could have been about half as long and contained everything you need to know.
